The first and unique concept-store of Georgia inspired fashion located in Tbilisi in historical Wine Factory N1.
IERI is the first store to create a concept based on the country’s identity and heritage. Space more accurately to be named an “inspiration spot” rather than just a concept store.
IERI represents almost 30 designers who are originally from Georgia or who have found their inspiration here: Aleksandre Akhalkatsishvili, Anouki, Babukhadia, Chubika, Crosty, Dalood, Eshvi, George Bezani, George Keburia, Idée Fixe, Ingorokva, J.Kim, Le Chic Radical, Le Mocassin Zippe, Liya, Materiel, Muzaradi, Sad aris Melia, Sidonia Nun, Situationist, Sofio Gongli, Tatuna, Tiko Paksa, Tushuri, 0711, Reckless. Also, a collection inspired by traditional Georgian clothes all handmade by Samoseli Pirveli Atelier and a collection of antique carpets. London based David Koma and Tata Naka joined in the Fall-Winter 2019/20 season.
IERI — means look, appearance, image, outfit, and attitude in Georgian.
Anka Tsitsishvili is a creative director and a buyer of IERI store. Sofia Guguberidze, an international expert in luxury business management, is a project director.
Some pieces and collections are exclusively presented at IERI store and almost all of them are either hand-crafted or made in Georgia. IERISTORE.COM delivers worldwide.